Due to a lack of qualified sales resources, market potentials can be insufficiently addressed or lie completely fallow.
A lack of flexibility to address growth opportunities promptly and effectively reduces competitiveness and earnings in the long term.
Difficulties finding and retaining suitable sales personnel costs money and slows down growth efforts.
A lack of resources or qualifications in operational sales management prevents optimal market penetration.
Conflicts of interest in the sales channel prevent effective performance in the market.
Inadequate reporting and sales management tools do not allow a clear view of potentials and opportunities.
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